After a blazing initial success of the Ford Fiesta Movement, the decision has been made by Ford to continue the unfolding of the saga.  Chapter 2 in the Ford Fiesta Movement has kicked off with 20 teams of 2 agents taking the new 2011 Fiesta and bringing it to you, someplace nearby, or someplace you can easily find.  You know, local.  Their mission?  Take the Fiesta, get it out in the public eye, draw positive attention, and make the car something to be sought after.  The next phase in Ford’s media blitz builds upon one of the most successful and multi-pronged approaches in history.  They’ve successfully marketed a tech-laden automobile with the very tech they tie into the product.  As a result, social media, word of e-mouth, and general Internet campaigns have built up a respectable base of potential customers and many committed buyers.

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Social media is everywhere these days and unless you’ve failed to notice, the folks at Ford have leveraged these tools very well with respect to the impending stateside launch of the 2011 Ford Fiesta.  Users from the likes of Facebook, Twitter, YouTube, Flickr, et al, have all been witness to the affordable tuner car that will be via the Fiesta Movement.  So what; big deal.  Lots of tech behind it, in it, and wait–yes, offering freebies because of it.  Ford is taking it one step further and offering a free SYNC entertainment system upgrade (a value of $700) to Ford Fiesta customers who make their reservations online or via text messaging (SMS) before April 2, 2010.

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Check out this nice little clip showing Ken Block taking a spin on the frozen water, in an all-wheel drive, Hayabusa-powered mini Ford Fiesta.  This was shot while Block was en route to visit Olsbergs MSE in Sweden, the company responsible for preparing his new Ford Fiesta for the Rally America Series.

It’s no surprise Block took to the mini-framed car like a duck to water.  This video shows some cuts of his fun exploitation of this little Ford Fiesta.  Enjoy!

While the deliveries for the 2011 Ford Fiesta aren’t slated until sometime this summer, Ford is letting us get our hands on options, trims, and pricing very soon; orders will start being accepted this coming Monday!  Over 6,000 people have already put reservations in on the new little tuner car before the ordering date was even established.  That’s pretty exciting to say the least.  What’s more interesting is the fact that there are well over 100,000 people coined as handraisers–those claiming a strong interest in the new fuel-efficient, tech-ladenFord offering.

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We told you earlier today that Ken Block is ready to race, and here he is on some test runs just ahead of the Sno*Drift in Atlanta, Michigan!  Check out the insane ice road drifting in the Michigan woodlands in this video.  At one point, Block even gets his rally-spec Monster Ford Fiesta up to 120mph in 6th gear!  Very cool stuff!

We knew Ken Block’s Ford Fiesta had arrived and he’s likely gotten quite a few hours of seat time in–and he’s going to need it.  This weekend, Ken Block and the recently founded Monster World Rally Team are set to debut their Ford Fiesta Rally America program at Sno*Drift in Atlanta, Michigan.  Block & Co. will tour across North America in seven rally events, carrying the Ford flag proudly.  In addition to the regular Rally America series racing challenges, the Monster Ford Fiesta will also make an appearance at the Summer X Games in August.

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It’s been a while since most mainstream journalists have focused upon the forthcoming Ford Fiesta, so we thought we’d review a few key points related the little subcompact sleeper we think is poised to take the American tuner market by storm.  What follows is a summary of key points laid out by thecarconnection.com and gives even the most novice of car nerds the details needed to hold a water cooler conversation with most anyone about the Ford Fiesta coming to the US this summer.

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Check out the video to see Ken Block’’s 2011 Ford Fiesta and the Monster World Rally Team 2010 Schedule.  We knew once Ken Block left Subaru and joined the Ford team, we’d soon see some fruitful results and get our eyes on that hot little car coming soon…we just didn’t know it would be this early ahead of the 2011 Ford Fiesta official launch!  For more information, check out monsterworldrallyteam.com.

This quick little video clip of the 2011 Ford Fiesta gives us a good look, both inside & out, of the little tuner car that could (and most likely will).  There’s been a lot of excitement building by Ford, tuners, and fans; it’s time to see just what it is that everyone’s talking about and just what the big deal is over such a little car.

It’s already begun.  The Ford Fiesta, soon set to take North America by storm, has been massaged by a key aftermarket performance player.  The 2011 Steeda and Ford Racing Sport Edition Ford Fiesta was out for exhibit at the recent North American International Auto Show, amidst many of its original-equipped and tuner siblings.  This Steeda Ford Fiesta does well to take a zippy & fun little Ford and bump the excitement factor up a few notches.  Keep reading to see just what’s been done!

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